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Workshop Date

August 28, 2021
6:00PM – 9:00PM IST (View Local Time)


About This Workshop Series

AIB’s newly consolidated South Asia Chapter is pleased to announce the launch of its inaugural online Workshop Series. This free workshop series is designed to build capacity for International Business research and teaching throughout the South Asian region and across the globe.

AIB members who complete at least two of these workshop sessions will receive an official Certificate of Completion—an excellent reason to join AIB or renew your membership while building your professional credentials.

These events are made possible through the generous support of the Sheth Foundation and AIB South Asia.

AIB South Asia and Sheth Foundation logos


Topics Covered in This Workshop

  • How to design and teach International Business Strategy for an elective in a business school as well as in economics, political science, and other areas
  • How international business differs from domestic business
  • Variants of international business courses
  • Examples of IB syllabi from leading business schools around the world
  • Selected powerpoint slides from courses on international business

About This Workshop’s Facilitator

George Yip is Emeritus Professor of Marketing and Strategy at Imperial College Business School. He is a distinguished Visiting Professor at D’Amore-McKim School of Business, NortheastVern University. He is a fellow of the Academy of International Business. “Thinkers50” Hall of Fame. He is on the editorial Advisory Boards of California Management Review and MIT Sloan Management Review. He is the Chair of Research Advisory Committee of SKEMA Business School (France).

Professor George S. Yip’s  previous academic positions include Professor of Strategy and Co-Director of the Centre on China Innovation at China Europe International Business School; Dean of Rotterdam School of Management, Erasmus University; and Harvard, Georgetown (visiting), UCLA, Stanford (visiting), Oxford (visiting), Cambridge Judge (Beckwith Professor of Marketing and Strategy), London Business School (Professor and Associate Dean, MBA), and Lead Senior Fellow of the UK’s Advanced Institute of Management Research.