Fast Facts

  • Date & Time: 2 July 2024, 09:00-12:00 KST
  • Extended Abstract Submission Deadline: 15 April 2024
  • Points of Contact:

What is the Purpose of This Workshop?

Every year, the AIB main conference attracts a large number of submissions on the theme of emerging markets. In fact, the number of submissions on this theme surpasses those on other themes. However, many of these authors face various challenges, from getting their papers accepted to obtaining funding for attending the AIB conference. On a broader level, numerous researchers focusing on emerging markets have expressed frustration with challenges ranging from collecting data, to accessing funding, to developing theories on emerging markets.  This workshop aims to support AIB members working on emerging markets-related topics by discussing and finding solutions to challenges mentioned earlier. Additionally, it aims to provide feedback on participants’ work related to emerging markets.

Who is This Event For?

This workshop aims to benefit AIB members with an interest in research on emerging markets, especially those who wish to discuss, exchange ideas, and find potential solutions to the challenges they encounter when conducting research on emerging markets. The workshop also aims to assist those who have a draft paper and would like to receive constructive feedback from other researchers to improve work.

Please note that although this workshop is open to all scholars interested in emerging markets, space is limited. Priority will be given to scholars residing in emerging markets.

How Can I Participate in This Workshop?

To be considered for this PDW, we invite authors to submit an extended abstract (max. 5 pages; 12 point font, 1.5 spacing) by emailing  When submitting the abstract, please state “EM-SIG PDW Seoul” in the subject line.

The submission deadline for the extended abstract is 15 April 2024 in the author’s time zone (or until places are filled).

What Should I do if my Extended Abstract is Accepted?

Submitting authors will be notified of the outcomes of the review process by 1 May 2024. We request that the author confirm their attendance within one week of their acceptance notification.   If the author fails to confirm their participation, the opportunity to attend the PDW will be offered to someone else.

Please note that the PDW participating author will need to register for the AIB Seoul Conference by 15 May 2024 in order to participate in this in-person Pre-Conference PDW.

How is This Event Structured?

The workshop is half-day and consists of two parts. The first half offers participants an opportunity to discuss and gain insights from people in similar areas of research. The second half offers an opportunity for authors to have roundtable conversations with the mentors on research papers.

Who are the Participating Journal Editors in this Workshop?

We are privileged to offer mentoring by editors of a range of journals that are particularly interested in contributions from emerging markets, in particular International Journal of Emerging Markets, Journal of Business Management, Journal of Comparative International Management and Cross-Cultural and Strategic Management. Various board members of the EM-SIG will also be involved.

Some of the names who have confirmed that they will be mentoring are: Helena Barnard, Kristin Brandl, Markus Taussig, Maoliang Bu, Jorge Carneiro, Asda Chintakananda, Elie Chrysostome, Ziliang Deng, Maria Alejandra Gonzalez-Perez, Bersant Hobdari, Santiago Mingo, Jane Lu, and Tian Wei.

Who are the PDW Organizers?

This PDW is designed and organized by the AIB Emerging Markets Shared Interest Group (EM-SIG). The EM-SIG seeks to make a targeted impact on IB research and practice within emerging market regions—areas that represent a majority of the world’s population and play an essential role in global economic growth.  The co-chairs for this PDW are Maoliang Bu, Nanjiang University (China) / John Hopkins University and Asda Chintakananda, National Institute of Development Administration (NIDA) (Thailand).

If you have any questions, please email Maoliang at or Asda at Please use “EM-SIG PDW Seoul” in the subject line.

You can also follow the EM-SIG on LinkedIn and via the EM-SIG’s webpage.